Comments on: Should You Package Your Copywriting Services?

By: Nicki Krawczyk

Nicki Krawczyk — Tue, 16 Jul 2019 21:55:05 +0000

In reply to Mike.

Thanks for asking! 🙂

Nicki

By: Mike

Mike — Tue, 16 Jul 2019 19:47:14 +0000

In reply to Nicki Krawczyk. Ok, that makes sense. Thanks for replying!

By: Nicki Krawczyk

Nicki Krawczyk — Tue, 16 Jul 2019 16:14:36 +0000

In reply to Mike.

Hi Mike,

Not necessarily. Listing a few common packages on your site can help to get a potential client clear on what you offer and what you may need. It’s likely that you won’t *need* to customize a package with every client; if you structure a package well, it should be useful to many potential clients. The key is that you *really* need to know what clients truly need and what will benefit them before creating a package. In addition to those packages, you can also note that custom packages are available.

Thanks for commenting!
Nicki

By: Mike

Mike — Mon, 15 Jul 2019 20:33:42 +0000

So the best approach is to not have generic packages permanently on your website (which seems like you’re cheap to me), but rather go through the consultation process with a client first to get a good understanding of their needs. And then customize a package (if it’s appropriate) to suit, right?