Comments on: Beware the Copywriting Influencer Trap (a.k.a. Why You Don’t Need the World’s Most Beautiful Website as a Copywriter)

By: Nicki Krawczyk

Nicki Krawczyk — Wed, 23 Sep 2020 15:44:05 +0000

Hi Jordin,

You’re so welcome! It’s so easy to go down an Instagram rabbit hole and emerge feeling like you’ll never measure up, when the “measurements” are all illusions to begin with. 🙂

Thanks for commenting!
Nicki

By: Jordin Horn

Jordin Horn — Tue, 22 Sep 2020 15:51:48 +0000

Yes! I've admittedly gotten sucked into this new trend. Just now realizing that it doesn't have to be that way (all the bells and whistles of being visible on every social media platform). Thank you for validating my experience -Jordin

By: Kate Sitarz

Kate Sitarz — Mon, 14 Sep 2020 15:20:22 +0000

In reply to Benjamin Dunn.

Hi Benjamin,

That’s a great definition for successful copy and, by extension, success as a copywriter. I would suggest, though, that there’s nothing wrong with being paid well for effectively wielding our copywriting skills and helping our clients find and increase their success! ?

Thanks for commenting!
Kate

By: Kate Sitarz

Kate Sitarz — Mon, 14 Sep 2020 15:20:09 +0000

In reply to Renee.

Hi Renee,

It sounds like you’ve got your priorities in line! And those are definitely the things to focus on. It’s so easy for people to make themselves look glamorous and successful online when that’s not *necessarily* always the reality. Better to wish them well and focus on our own goals and actions. ?

Thanks for commenting!
Kate

By: Kate Sitarz

Kate Sitarz — Mon, 14 Sep 2020 15:19:59 +0000

In reply to Art.

Hi Art,

It sounds like your background would certainly give you a leg up as you learn copywriting! If you haven’t yet, I’d encourage you to take a look at a free video training we’ve put together – you can find it at http://www.freecopywritingtraining.com. ?

Thanks for commenting!
Kate

By: Kate Sitarz

Kate Sitarz — Mon, 14 Sep 2020 15:19:40 +0000

In reply to Callum.

Hi Callum,

You’re right, it will take little extra “elbow grease” but it absolutely can be done. Stick with it, do the work, and you’ll get there! ?

Thanks for commenting!
Kate

By: Kate Sitarz

Kate Sitarz — Mon, 14 Sep 2020 15:19:26 +0000

In reply to Laura.

Hi Laura,

Aw, why thank you! ? Seriously, though, I’m so glad you found this helpful. Comparison is only going to distract us from what we really need to get done.

Thanks for commenting!
Kate

By: Benjamin Dunn

Benjamin Dunn — Wed, 26 Aug 2020 05:23:12 +0000

I define have success as a copywriter on whether the words I have written have resonated with the reader and been impactful – leading to a measurable result, i.e.sales! This is regardless of what payment I have received. Has it engaged the prospect to take action? Simple as.

By: Renee

Renee — Tue, 25 Aug 2020 00:44:23 +0000

Great post, Kate! Thank you.

I was forever comparing myself to others in my field and what they were up to, feeling like I had to replicate what they were doing (they must have it right if they are achieving so much!). It was a toxic attitude to have and often left me feeling resentful, hopeless and guilty that I wasn’t doing ‘enough’.

I’m now learning to take it for what it is — giving the seemingly successful and prolific peeps a virtual pat on the back, and continuing to work on my own business (and what I enjoy and do well – there’s no other ‘you’!).

For me, success in copywriting is learning and practising the craft and building my skills (and portfolio). I aim to work freelance from home so that I can be present and available for my young family, whilst having a professional avenue that utilises my skills and exercises my creative brain power. 🙂

By: Art

Art — Mon, 24 Aug 2020 23:17:26 +0000

I’ve been a professional artist, illustrator, graphic designer and independent business owner for more than 30 years. I’ve had a passion for producing creative, business and inspirational copy for many years as well. I’ve written professional e-commerce product descriptions, press releases, blog posts, business plans and even spent some time reporting and writing for a few local community newspapers. I would very much like to explore the prospect of writing professionally for publication and profit.