When you land an interview at an ad agency, an in-house agency, or even want to give off a good first-impression on an initial call with a prospective freelance client, what you wear matters. But what, exactly, should you wear? And what happens when you're interviewing remotely using Zoom or other video conferencing tools? For both men and women, choosing what to wear to a … [Read more...]
Copywriting Interview Questions: 9 Questions You Need to Prepare to Answer
When you get called in for an interview, you need to make sure your online and print portfolios are up to date, you need to make sure that your resume and references are current, and you need to be prepared to answer all kinds of copywriting-specific questions. In addition to the standard-issue job interview questions like "What's your biggest strength?," "What's your … [Read more...]
Interview Tactics to Get an Copywriting Ad Agency Job
A lot of new copywriters have dreams of working in an advertising agency. But when they get that agency interview, they have no idea what to say. But here's the secret. There are specific ways you can impress each ad agency you interview with. And you'll find these right on their own websites. Before we get into interview prep, the very first thing you should do when you get … [Read more...]
Interviewing? What to Look for in a Creative Director
As much as any interview is about a prospective employer figuring out if you're a good fit for the company, it's also about finding out if the company is a good fit for you. And one of the most important things you have to determine is if the person you'll be reporting to can be everything you need them to be. Aside from asking questions about the role, what kind of work it … [Read more...]
The Truth About Copywriting Recruiters
When you’re looking for copywriting work, recruiters can seem like the magic bullet—after all, they’re in business to get you work! But there are a few things you should know before you put your fate in their hands. Recruiters can be great because they might help you to get your foot in the door. If you’re a good candidate for a position and they have a real relationship … [Read more...]
Must-Haves for Your Copywriting Print Portfolio
I know: in this day and age, it can seem kind of antiquated to have to use a print portfolio. But even though you have an online portfolio (and you do right?) you'd better plan to show up for interview with a print portfolio, ready to show off your work. For copywriters applying to in-office jobs, putting together a print portfolio is something that they often forget ... … [Read more...]