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The Real Secret to Business—and Life—Success

By Nicki Krawczyk 2 Comments

Smiling man wearing a flannel shirt sits in front of his laptop with a young boy hugging him from behind

As long as I’ve been in this business, and especially in the decade that I’ve been teaching copywriting to would-be copywriting pros, I’ve gotten this question a lot: “What’s the real secret to being successful?” Well, I have good news and I have bad news. The good news is that there absolutely is a secret. Well, wait—let me put quotes around that. There is a … [Read more...]

12 Business Books and Podcasts for the New Year

By Nicki Krawczyk Leave a Comment

Woman with white headphones on looks down at her phone as she's about to cross a street.

Here are six podcasts and six books you should consider checking now. Each one has been chosen to inspire you and/or educate you as a professional and as a business owner. Enjoy! 6 Podcasts to Listen to Now Mind Your Business Podcast with James Wedmore Breakthrough Success How I Built This with Guy Raz The DREAM THINK DO Podcast Do It Scared with Ruth … [Read more...]

You’re Most Secure When You Take Control

By Nicki Krawczyk 20 Comments

Bearded man in patterned blue dress shirt holds a globe

A few years ago, I was talking with a friend who’d lost her job. It wasn’t her fault at all; they were restructuring the company and downsized her role. She kept saying, “I was so loyal to that company! I can’t believe they did this to me.” Here’s the thing: The most important thing for a business is the survival of the business. And that’s not just because they’re … [Read more...]

This is Your Competition — in Your Career and in Your Life

By Nicki Krawczyk 24 Comments

I've written before about how our company's name, Filthy Rich Writer, really rubs people the wrong way—and why that's actually a good thing. But even beyond that, whenever we run any ads on Facebook about copywriting, we always get some kinds of argumentative, and even sometimes nasty, comments. Now, I can tell you honestly, as a copywriter with 15+ years of experience, that … [Read more...]

Should a Money Mindset Matter to Copywriters?

By Nicki Krawczyk 2 Comments

Left hand holds a small white paper with the words "I can't do it" and the right hand has scissors cutting through it.

If you spend any time online among entrepreneurs and business owners, you’ll already be familiar with a very popular topic: the “money mindset.” If you don’t, here’s what it refers to in nutshell: Your money mindset is how you think about your finances and about money in general. People with a positive money mindset believe that they can make as much money as they want … [Read more...]

Should You Worry About Competition from Other Copywriters?

By Nicki Krawczyk Leave a Comment

Woman does a one-hand push-up on a green yoga mat with other people behind her in a gym. You don't need to worry about your copywriting competition, but there are a few ways you can stand out from others.

When you're out there hustling to find as many clients as you can, it's natural to be aware of (and maybe intimidated by) your competition. But should you worry about it? Or is there a better way to expend that energy? This question often comes from copywriters who are just starting out and begin to see a LOT of other copywriters, ads for copy courses, and more (after all, … [Read more...]

4 Books to Read for Inspiration and Insight

By Nicki Krawczyk 2 Comments

Woman with short red hair and grinning eyes holds a teal book up to hide her face.

Every few months, I like to put together a list of books that I’ve read recently that I think will help you in your pursuit of your copywriting and general life goals. With that said, here’s the list! Design the Life You Love: A Step-by-Step Guide to Building a Meaningful Future by Ayse Birsel Recently, I took a solo weekend retreat to clear my head and come up with some … [Read more...]

Retreating to Move Forward in Your Copywriting Career

By Nicki Krawczyk Leave a Comment

Person leans against wall with a wide-brim hat and stares out at the forest at dusk.

Ambition and hard work definitely have their place in building a career…but so do contemplation and rest. If you’ve been pushing, pushing, pushing, it may be time for you to plan a little time for reflection. And, at the very least, time to ensure you don't burn out. Burnout comes from burning through all of your available mental (and, sometimes physical and emotional … [Read more...]

Copywriting Q&A: Software Programs for Copywriting Professionals

By Nicki Krawczyk Leave a Comment

software programs for copywriting professionals

There are a billion and one new software programs for tracking projects, sending invoices, sharing screens, and all of the other tasks you need to perform on a regular basis. But how many of them are worth it? Let’s break it all down… Today’s question comes from Julia R., who asks, “I was wondering if you could share resources that you use to step up your ‘professional game’ … [Read more...]

Prepare Your Copywriting Business for a Sick Day

By Nicki Krawczyk Leave a Comment

Sick woman in bed with tissue holding her head

No one can tell the future, but sometimes we can make some educated guesses. For example, it doesn’t take a psychic to know that it’s likely that you’ll get a touch sick at some point this winter. But getting sick may mean not working, and not working may mean missing deadlines—and that’s a problem. Here’s what you can do to prepare. If you know you have a chance of getting … [Read more...]

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Portfolio Tips

  • Nicki Krawczyk, founder of Filthy Rich Writer and the Build Your Copywriting Business podcast
    Ep. 43: 4 Biggest Copywriter Portfolio Mistakes
  • Home office with desktop computer, tablet, and a mobile
    3 Copywriter Portfolio Examples That Wow Clients
  • Nicki Krawczyk, founder of Filthy Rich Writer and the Build Your Copywriting Business podcast
    Ep. 22: Why Every Copywriter MUST Have an Online Portfolio

Top Resources

  • What is Copywriting?
  • How Much Do Copywriters Actually Make?
  • Is Copywriting Hard to Get Into?
  • Why Copywriting Certificates Are B-S
  • How Soon Can You Make Money as a Copywriter?
  • What Does a Copywriter Actually Do?
  • Copywriting vs. Copyediting: What's the Difference?
  • Avoid the Copywriting Niche Trap
  • Upwork is NOT the Path to Copywriting Success
  • Getting Started in the Comprehensive Copywriting Academy

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    Summer Rewind: Ep. 23 Freelance vs. Full-Time Copywriting (a.k.a. the Illusion of Safety Episode)
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